Happy New Year from Word & Image
We hope 2015 brings you opportunity and rewards. Word & Image is tooling up this year to better support client web needs and to help achieve your goals.
2014 was a year of transition as Word & Image added services for WordPress Managed Hosting and Support to meet the growing needs of clients. With WordPress as the leading Content Management System (CMS) solution for websites, there is no shortage of designers, developers, themes, and plugins for the ever-expanding WordPress platform. But, we noticed two areas where WordPress users needed assistance:
WordPress started as a simple blogging system that anyone could launch and easily use. Now as a full-featured CMS, WordPress is complex and requires professional administration.
What happens after a web developer finishes their work and hands off a WordPress website to a site owner? The site owner often winds up on a commodity web hosting solution with only basic support, and users must handle administrative tasks for updates, backups, and security. Commodity hosting solutions run hundreds to thousands of websites on the same web server leading to slow performance, malware infections, and hacking takeovers.
In recent years a new industry emerged for Managed WordPress Hosting to handle many of the administrative details along with providing high performance. These services bring good benefits for a higher price, but they still require technical skills to set up and manage.
The goal of WordPress has always been “to democratize publishing” by making it easy to use web software. WordPress emerged early on as the leading blogging tool for it’s reliability and simplicity. Today, WordPress keeps up with current web trends, but can users keep up with all the things we can do with websites?
A friendly learning curve is still a strength of WordPress, but mastering the roles of author, editor, moderator, and administrator takes time, practice, and good resources. In addition to free resources from WordPress, there’s a vast market of third-party add-ons and services. There’s no shortage of knowledge, but working through tech support systems and nerd forums can be challenging or even frustrating.
Word & Image Solution
Word & Image offers a solution for these challenges with a complete service for both Managed Hosting and WordPress Support. You don’t need to worry about administrative overhead to keep your website up to date, secure, and running with high performance. We handle all those details, so you can concentrate on working with your content and constituents. Our Help Desk provides timely assistance for all your needs working with WordPress, along with training options for new skills.
While Word & Image is operated by a sole consultant, “we” are a big virtual team. We partner with WiredTree for our web engineers, as they are leaders in professional WordPress hosting. We use ManageWP for professional WordPress management. We use FreshDesk as our help desk portal to automate tracking website and user needs. We collaborate weekly at the CoCo coworking facility with other Twin Cities WordPress professionals, we meet monthly at the Minneapolis St. Paul WordPress User Group, and we work on the teams for WordCamp Minneapolis and WordUp! Minneapolis.
Best Wishes in 2015 as you create your web content, engage your followers, share your vision, and achieve your goals!