Content can be news, information, commentary, art, and even conversations. Joe Pulizzi of the Content Marketing Institute has said that content is “compelling information that informs, engages or amuses.” While content might be anything, the defining factor for content marketing is user engagement: Users make your content happen.
Word & Image provides the key services to put your Content into action. We make websites and publish books—but we do much more than just digitize content. We offer expertise in Content Strategy, Content Management Systems, and Content Marketing.
From concept to technology, from training to action, we provide a complete methodology to guide your content campaigns through the maze of multichannel communications. We work with content in all its forms and formats—words, images, audio, video, ideas, stories, and more. Let us assist you with your content publishing.
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