WordPress is free and easy to use, to expand, responsive on mobile devices, an agile development platform, and provides 10,000+ themes, 40,000+ plugins, APIs, and third-party ecosystem.
WordPress powers nearly 27% of the world wide web, so why not ask: Could we do that in WordPress?
How to Choose? Years ago when people asked me about the differences between Drupal and WordPress, I used to say: Drupal needs managed hosting, usually set up by the developer, since it’s tricky to configure and maintain. WordPress, on the other hand, can be hosted just about anywhere! Now I say: Please don’t host WordPress … Continue reading Managed WordPress or Shared Hosting?
Content Audits are a Key Stage for Web Projects When you think of website planning, you might envision site maps, flowcharts, wireframes, and pictures showing a home page design in all its graphic detail. There are many tools of the trade, but one key step is paramount for the success of a web design process: the Content Audit. Too … Continue reading You Oughta Audit
It’s time to go Digital First. Right Now! Not that your company should simply shutter the office and dive headfirst today into Slack, Trello, and Google Hangouts. Those are handy online collaborative tools for a distributed workforce. I use them daily for WordPress projects, as they’ve become the defacto online office for indie consultants, like me, … Continue reading Digital First NOW
WordPress has achieved its mission to democratize publishing, so any blogger, writer, editor, or content manager has access to a powerful publishing platform on the Web. So, how do you put all of the awesome capabilities of WordPress to best use? It’s a myth that a CMS is a silver bullet for online publishing. While … Continue reading Author Experience in WordPress
WordPress is one of the easiest Content Management Systems to set up and run, but what happens after a web developer finishes their work and hands off a WordPress website to a site owner? Designing and developing in WordPress are beginning stages in the lifecycle of a website. There are additional stages for content development, … Continue reading Managing WordPress
WordPress has long had powerful image functionality built into it’s core, but it was neither obvious that it existed nor how to employ the features. Now that has all changed.
People Marketing Is the backbone of all Direct Marketing. While we do have a universal digital marketplace on the Internet, we still have real people as marketers and customers in a real world, beyond all the online interactions.